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[期刊論文]
1. Kuo-Ming Chu, Hui-Chun Chan, Chi-Fang Liu (2022, Mar). Investigating the Role of Alliance Knowledge Learning and Institutional Isomorphism in Strategic Alliance Performance of Green Supply Chain. International Journal of eEducation, e-Business, e-Management and e-Learning (IJEEEE) (EI), 12(1), 16-29.
2. Kuo-Ming Chu, Hui-Chun Chan, Chi-Fang Liu (2021, Dec). Adult and Youth Students’ Perceptions of Distance vs. Face-to-Face Courses’ Effectiveness in the COVID-19 Pandemic. International Journal of e-Education, e-Business, eManagement and e-Learning (IJEEEE), (EI) 11(4), 121-132.
3.Kuo-Ming CHU, Hui-Chun Chan (2021, Apr). A Study of Dynamic Service Innovative Capabilities, Core Competencies, And Sustainable Competitive Advantages of Taiwan's Fasteners Industry. The International Journal of Organizational Innovation (EI), 13(4), 235-245.
4.Chan, Hui-Chun and Badri Munir Sukoco(2014), The Effect of Interorganizational Trust on Strategic Alliance Performance - The Moderating of Alliance Experience, Journal of Technology Management, 19(2), 2014/6, pp.25-44 (TSCI), NSC 102-2410-H-269-003。
5.朱國明、袁建中、詹惠君(2011)，「行動服務使用者採用模式之研究－跨服務分類之觀點」，電子商務學報(TSSCI)，第13卷第3期，2011年9月，頁697-725，國科會計劃：NSC 97-2410-H-268-001-補助。
6.Chan, Hui-Chun (2010), Linkage Community Based Innovation and Speed to Market: The Mediating Role of New Product Development Process, International Journal of Organizational Innovation, 2(4), 2010/4, 49-60[EI].
7.Chu, Kuo Ming and Chan, Hui-Chun (2009), Community Based Innovation: Its Antecedents and Its Impact on Innovation Success, The Internet Research, 19(5), 2009/10, pp.496-516 (SSCI).
8.Wann-Yih Wu, Hsi-An Shih, Hui-Chun Chan (2009), The Analytic Network Process for Partner Selection Criteria in Strategic Alliances, Expert Systems with Applications, 36, 4646-4653(IF=1.177).(SCI)
9.史習安、詹惠君、朱國明、黃俊英(2008)，從顧客關係管理角度探討顧客保留行為之研究―以台灣行動通訊服務市場為例，中山管理評論，第十六卷第一期，97年3月，頁119-148 (TSSCI)。
10.Wann-Yih Wu,Hsi-An Shih, Hui-Chun Chan (2008), A Study of Customer Relationship Management Activities and Marketing Tactics for Hypermarkets on Membership Behavior, The Business Review, Cambridge (BRC), Vol.10, Num. 1, Summer, pp. 89-95. (ABI)
11.Chu, Kuo Ming & Chan, Hui-Chun (2008). Cross-Cultural Consumer Behavior of General Merchandise for Taiwan, Hong Kong, and Shanghai , The Business Review, Cambridge (BRC), Vol.11, Num. 1, December, pp. 224-230. (ABI).
12.Chan, Hui-Chun and Chu, Kuo Ming (2007). “The Construction Model of Customer Trust, Perceived Value, and Customer Loyalty,” Review of Business Research, Volume VII, Number 1, (ISSN: 1546-2609).
13.詹惠君、徐村和、朱國明(2005)，兩岸三地百貨零售業消費者生活型態、消費情境、廣告促銷方式與商店印象相關之研究，管理學報，第二十一卷第一期，94 年1 月，頁103-130(TSSCI)。
14.朱國明、詹惠君(2004)，顧客信任模式之再探－以3C 流通業為例，管理科學研究，第一卷第一期，頁57-72。
15.徐村和、朱國明、詹惠君(2000)，信用卡模糊市場區隔之研究，台大管理論叢，第11卷第1期，頁133-162。（TSSCI）
16.徐村和、朱國明、詹惠君(2000)，模糊語意尺度之研究，一月，台北大學企業管理學報，第51期，頁27-52。
17.徐村和、朱國明、詹惠君(1999)，廣告業服務接觸與顧客行為意圖關係之研究—模糊語意尺度之應用，東吳經濟商學學報，第二十六期，頁1-25。
18.徐村和、朱國明、詹惠君、阮金祥(1998)，模糊語意尺度應用於服務接觸與顧客滿意相關性研究—以廣告代銷業人員為例，第六屆模糊理論與應用會議。
19.Tsuen-Ho Hsu, Kao-Ming Chu, Hui-Chun Chan, Jinshyang Roan (1999), A Study on Fuzzy Linguistic Scale, Proceeding of the 8th International Fuzzy Systems Association World Congress, Vol. 2, pp894-898.
[研討會論文]
國際研討會論文
1.Hui-Chun Chan and Kuo-Ming Chu (2014). “Consumer Resistance and Optimal Pricing Strategy for Green Innovation Products: Can Green Products Survive Market Competition?,” Proceedings of the First Asia Pacific Conference on Global Business, Economics, Finance and Social Sciences (AP14SINGAPORE Conference) Singapore, 1-3 August 2014 Paper ID: S422
2.Kuo-Ming Chu and Hui-Chun Chan (2014). “The Role of Internet Innovation Intermediary Platform in Accelerating Patent Commercialization Process,” Proceedings of the First Asia Pacific Conference on Global Business, Economics, Finance and Social Sciences (AP14SINGAPORE Conference) Singapore, 1-3 August 2014 Paper ID: S421.
3.Hui-Chun Chan and Kuo-Ming Chu (2014). “Using Technology Acceptance Model in Internet Innovation Intermediary Platform,” 2014 3rd International Conference on Economics Business and Marketing Management (CEBMM), Hong Kong, China, February 15-16, 2014.
4.Badri Munir Sukoco and Hui-Chun Chan (2013). “'Interorganizational Trust and Alliance Success: The Moderating Effect of Alliance Experience,” 2013 Decision Sciences Institute (DSI) 44th Annual Meeting, Washington, DC, USA, Nov 16-19.
5.Hui-Chun Chan (2012). “The Prominent Roles on the Strategic Alliances Performance - Procedural Justice, Knowledge Absorptive Capacity and Trust,” 2012 The International Conference of Organizational Innovation, Surabaya, Java & Bali, Indonesia, July 10-12.
6.Hui-Chun Chan (2011). “The Study of Member Behavior, CRM, Marketing Tactics for Taiwan Hypermarket,” 2011 The International Conference of Organizational Innovation, Kuala Lumpur, Malaysia, July 27-29.
7.Hui-Chun Chan and Kuo-Ming Chu (2009). “The Prominent Roles on the Strategic Alliances Success-Learning and Institutionalization Processes,” 2009 The International Conference on Industrial globalization and Technology Innovation, Xian, China, August 19-21.
8.Hui-Chun Chan and Kuo-Ming Chu (2009). “The Effects of Alliance Learning and Institutionalization Process on the Success of Strategic Alliances: The Moderating Effect of Social Capital,” AIB 2009 Annual Meeting San Diego, California, USA June 27-30.
9.Hui-Chun Chan and Kuo-Ming Chu (2007). “A Study of Members' Helping Behaviors in Online Community: A Conceptual Model,” The XVII ACME International Conference on Pacific Rim Management, 2007.7.12-7.14.
10.Kuo-Ming Chu and Hui-Chun Chan (2007). “A Study into the Antecedent, Mediator and Moderator of On-line Shopping Behavior's Model from Information Richness and Message Framing,” The XVII ACME International Conference on Pacific Rim Management, 2007.7.12-7.14.
11.Hui-Chun Chan and Kuo-Ming Chu (2004).The Construction Model of Customer Trust, Perceived Value, and Customer Loyalty, The 14th ACME International Conference on Pacific Rim Management (ACM 2004 conference).
國內研討會論文
12.詹惠君、朱國明(2004)，兩岸三地百貨零售業消費者行為模式之研究，2004 第三屆兩岸產業發展與經營管理研討會論文集，國立成功大學。
13.詹惠君、朱國明(2004)，從顧客關係管理角度探討顧客保留行為之研究-以台灣行動通訊服務市場為例，第八屆科技整合管理國際研討會，東吳大學企業管理系。
[專著及專書論文]
1.詹惠君等人，新媒體社群行銷，新陸書局，預計2023年出版。
2.詹惠君、朱國明等人，行銷管理，高立出版社，2004年。
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